Categorising Facial Expressions (Marjorie Ferguson)
Women- chocolate box, invitation, super smiler, romantic or sexual
Men- carefree, practical, seductive, comic, catalogue.
I think i will use this theroist alot because i like the way she has catogorised different expressions. But i want to extend this theory into film; including clothing, sounds etc. For example i would want a "super smiler" to be wearing bright clothes. to "enhance" their smiley attitude.
I love this theory, because my film is of course a romance, and i want to portray a "romantic or sexual" facial expression in both my poster and magazine. BUT i want to use Super Smiler in the film x
Showing posts with label Theorists and how they inspire me. Show all posts
Showing posts with label Theorists and how they inspire me. Show all posts
Thursday, 19 November 2009
Categorising Facial Expressions
Posted by
Bethanie Lee
at
07:24
Labels:
Categorising Facial Expressions,
Coursework,
Marjorie Ferguson,
Theorists and how they inspire me
0
comments
Representation- The gaze (Laura Mulvey)
Posted by
Bethanie Lee
at
07:24
Labels:
Coursework,
Representation- The gaze (Laura Mulvey),
Theorists and how they inspire me
0
comments
Representation- The gaze (Laura Mulvey)
Introduction: Technical term originally used in film theory in the 1970's to refer to the ways viewers look at images of people in visual medium. The "male gaze" can be described as femenist reference to the voyeuristic way in which men look at women. Jonathan Schroder (1998) once said- "to gaze implies more than to look at, it signifies a psychological relationship of power in which the gazer is superiors to the object of the gaze"
Forms of the gaze
The spectators gaze
the intra-digetic gaze
the direct address (or extra digetic) to the viewer.
The look of the camera
The gaze of a bystander
The gaze of an audience within a text.
Direction of gaze
Trevor Millum distinguished between these forms of attention in his study of women in magazine advertisements.
Attention directed towards others
Attention directed towards an object
Attention directed towards one self
Attention directed to the reader
Attention directed into the middle distance.
Criticisms with Mulvey's Theory
There is a failure to account for a female spectator.
Looks only at the spectator as being a heterosexual male.
Since the 1980's there has been an increasing display and sexulisation of the male body in mainstream cinema and television and in advertising.
In my film i think this "gaze" will occur alot, because it is all about one woman, who will be very beautiful, but has a bad controlling side to her. So the males of soiciety will be looking at her and wondering HOW to see her. As she has lots of good and bad points x
Introduction: Technical term originally used in film theory in the 1970's to refer to the ways viewers look at images of people in visual medium. The "male gaze" can be described as femenist reference to the voyeuristic way in which men look at women. Jonathan Schroder (1998) once said- "to gaze implies more than to look at, it signifies a psychological relationship of power in which the gazer is superiors to the object of the gaze"
Forms of the gaze
The spectators gaze
the intra-digetic gaze
the direct address (or extra digetic) to the viewer.
The look of the camera
The gaze of a bystander
The gaze of an audience within a text.
Direction of gaze
Trevor Millum distinguished between these forms of attention in his study of women in magazine advertisements.
Attention directed towards others
Attention directed towards an object
Attention directed towards one self
Attention directed to the reader
Attention directed into the middle distance.
Criticisms with Mulvey's Theory
There is a failure to account for a female spectator.
Looks only at the spectator as being a heterosexual male.
Since the 1980's there has been an increasing display and sexulisation of the male body in mainstream cinema and television and in advertising.
In my film i think this "gaze" will occur alot, because it is all about one woman, who will be very beautiful, but has a bad controlling side to her. So the males of soiciety will be looking at her and wondering HOW to see her. As she has lots of good and bad points x
Stereotypes
Posted by
Bethanie Lee
at
07:24
Labels:
Coursework,
Marjorie Ferguson,
Theorists and how they inspire me
0
comments
Marjorie FergusonI want to look at stereotypes in my film compared to other films.
An introduction- an assumption about what people "are"?
What is a stereotype- A simplified representation which focuses on certain characteristics of a group and assumes these to be shared across all group members.
How does the media use stereotypes- To communicate complex information about a character, time, period, location etc. as quick as possible.
For example in my film Emma's best friend will be the typical mumsey mum, in knitted scarfs and a happy marriage but with a bit of a "saucy" side. I think this is a very loved character in many films. Such as Cameron Diaz in "the holiday" even though the children are not her own.
Tessa Perkins is a well know theorist in the media world who noted that..."stereotypes usually have an element of truth in them which makes them plausible"
I agree with this statement because to become (for example) a "geek" you need to have a few elements of geek in you.
Positive representations are call corrective stereotypes or counter types where the representations are trying to create new ideas about a previously stereotyped group.
Contemporary culture has become more aware of stereotypes and the effects they have, particularly negative ones.
Many media texts have attempted to construct new approaches to old stereotypes.
What makes a stereotype?
An introduction- an assumption about what people "are"?
What is a stereotype- A simplified representation which focuses on certain characteristics of a group and assumes these to be shared across all group members.
How does the media use stereotypes- To communicate complex information about a character, time, period, location etc. as quick as possible.
For example in my film Emma's best friend will be the typical mumsey mum, in knitted scarfs and a happy marriage but with a bit of a "saucy" side. I think this is a very loved character in many films. Such as Cameron Diaz in "the holiday" even though the children are not her own.

Tessa Perkins is a well know theorist in the media world who noted that..."stereotypes usually have an element of truth in them which makes them plausible"
I agree with this statement because to become (for example) a "geek" you need to have a few elements of geek in you.
Positive representations are call corrective stereotypes or counter types where the representations are trying to create new ideas about a previously stereotyped group.
Contemporary culture has become more aware of stereotypes and the effects they have, particularly negative ones.
Many media texts have attempted to construct new approaches to old stereotypes.
What makes a stereotype?
- Appearance
- Behaviour
- Attitude.
Monday, 16 November 2009
The representation of men and women can never illustrate the truth;
Posted by
Bethanie Lee
at
11:53
Labels:
Coursework,
Magazine cover,
Theorists and how they inspire me
0
comments
Although i write this paragraph for seperate homework i think it connects quiet well with the other work i have been doing about representation and how i want to link this with my project.
The representation of men and women can never illustrate the truth;
I believe that this statement is true, but before discussing this I want to look into what other people recognise as men and women stereotypes. The media can often give women certain stereotypes- the super-mum, the sex kitten, the nasty corporate climber. Whatever the role, television, film and popular magazines are full of images of women and girls who are typically thin, beautiful who can be “angels” or “whores”. But in reality we know that these categories can never fit every woman because they are all so different, they can be different aspects from each group that can make up a woman, but you will rarely find a “super-mum” that does nothing except be a “super-mum” because if human characteristics. There are also many stereotypes for men the most popular stereotypes of male characters as the Joker, the Jock, the Strong Silent Type, the Big Shot and the Action Hero. We also know that this is not a true representation because men can also be varied.
The representation of men and women can never illustrate the truth;
I believe that this statement is true, but before discussing this I want to look into what other people recognise as men and women stereotypes. The media can often give women certain stereotypes- the super-mum, the sex kitten, the nasty corporate climber. Whatever the role, television, film and popular magazines are full of images of women and girls who are typically thin, beautiful who can be “angels” or “whores”. But in reality we know that these categories can never fit every woman because they are all so different, they can be different aspects from each group that can make up a woman, but you will rarely find a “super-mum” that does nothing except be a “super-mum” because if human characteristics. There are also many stereotypes for men the most popular stereotypes of male characters as the Joker, the Jock, the Strong Silent Type, the Big Shot and the Action Hero. We also know that this is not a true representation because men can also be varied.
Friday, 30 October 2009
Theorists- Maslow
Today we looked at Maslow in class and his hierarchy of needs.This is a diagram made by Maslow, that shows his thoughts on personal needs and what makes people happy.
I feel that my main character Emma has everything on the triangle exceot for sexual intimacy, so according to Maslow she has no self esteem, which i do not necessarily agree with. But was still interesting to study!
Monday, 21 September 2009
Fridays Lesson.... (cont)
Theorists
This is a powepoint of theorists and the way they have inspired me,
This is a powepoint of theorists and the way they have inspired me,
Theorists
View more presentations from bethanie.
Subscribe to:
Posts (Atom)